Bio

stacey kauffman

In our current times, where there are countless divisions of “this OR that,” Stacey’s success in business and leadership has been built on connecting the dots between “this AND that.” Soft skills and hard skills. Accountability and compassion. Push and pull. Art and science. People in process. Strategy and execution. Serious and fun.

After a long and successful career as a senior executive in the media industry, most recently as Regional Vice President of Northern California for Audacy, Stacey launched her full-time venture, to expand her impact and partner with executives and organizations to drive meaningful growth and transformation.

Stacey’s diverse and unique perspective comes from the hundreds of businesses that she has worked directly with over the last 20+ years, ranging from small businesses to Fortune 500 companies, and everything in between. Stacey uses her real world perspective at her keynotes and workshops to deliver meaningful inspiration and actual insights that attendees can immediately put into action.

Drawing on her extensive expertise in purpose- driven leadership, business strategy, change management and organizational optimization, Stacey expanded her established speaking platform to include strategic business consulting, leadership advisory services, corporate workshops and retreats.

As a proven executive and speaker, Stacey inspires change through a blend of realism and optimism, and a focus on self-leadership to achieve personal and professional breakthroughs.

When not running her business, or spending time with her two teenage daughters and two dogs, Stacey contributes her time, expertise and resources to causes she cares about, especially surrounding DE+I, mental health and youth sports. She also serves as a Board Member for Visit Sacramento and is a Founding Board Member of the Bay Area Chapter of She Is the Music.

Stacey has been recognized as one of Sacramento Magazine’s “100 Notable Business Leaders” the Sacramento Business Journal’s “40 Under 40,” Radio Ink’s “Best Managers in Radio”  and The Radio Wayne Award in Sales Leadership, industry’s top honor.

They say your children can be your greatest teachers. I have found that to be true; here are mine!

mission

I am mission- and purpose- driven, and it is important to me to share those values with the businesses I work with and the people I surround myself with. I am grateful for the opportunities, mentors, resources and experiences on my journey thus far, and that is why helping others and paying it forward is important to me. I truly believe in the adage that the rising tide lifts all boats!

My core value is integrity. It is more important for me to get it right than to be right, and I am willing to get uncomfortable, take risks, and make mistakes in that pursuit. I believe especially as leaders, it is our responsibility to set that example, and to create safety and vulnerability around that idea. My team, partners, family and friends know they have my commitment that, “I will not always get it right, but I will always make it right.”
I view my “life is a work-in-progress journey” in four key areas: personal growth, professional growth, leadership growth, and impact. My mission here is to share some of what I’ve learned along the way, in hopes it may help you or your business. Some things you can learn from others or osmosis, and some you have to learn for yourself. I’m hoping you’ll find at least a few of the former around here.

Partner Feedback

Catie Holoubek
COO, Pinnacle Advertising
No matter how you work with Stacey, her passion for radio is obvious. She has a knack for knowing the best way to market brands of all sizes and verticals - and does so in unique, dynamic ways. Whether it's on site, online, on air, or any combination- Stacey brings strong leadership skills and a fresh perspective to the marketing table.
Rodney Spearman, MBA
Vice President Operations, US Foods
Stacey is professional and diligent. Her work was always of the highest quality. In addition, she worked well in teams and was always a reliable team leader and contributor. Stacey has great leadership skills.
Ryan Penrod
CEO, YMCA of Wabash Valley
Stacey is very organized and detailed with her work. She consistently meets deadlines and exceeds expectations with assignments and responsibilities.
Derek L.
Head of Executive Assessment, AIIR Consulting
Stacey and I both attended the MBA program at Indiana University-Northwest. She is one of the hardest working individuals that I have ever met. She stood out among students as a dedicated leader with exceptional intelligence. Stacey was at the top of our class and she was rewarded with an invitation to join the honor society Beta Gamma Sigma.
Domini M. Bryant
Social Change Agent and Advocate
Stacey is a very detailed oriented, creative, energetic individual. Stacey earned my respect when we worked together in radio at Radio One. She is tough and she operates with great integrity--and I love that about her. Stacey is driven and is a go-getter and a producer. She has a great heart and knows how to take care of people.
Sheila Smiley
SVP of Media & Digital, Hirons
Stacey is a true joy to work with. She is customer centric and consistently goes the extra mile. Stacey is detailed oriented and has a great focus on achieving success for her customers. I look forward to our business paths crossing again someday.
Todd Schumacher
Owner & Managing Partner, Vici Media
Stacey became a pro in the media business quickly. She has a great ability to find out what a customer needs and come up with a solution that can work for the client and the station. Her beiggest strengths are her creativity combined with her tenacity...a great and rare combination.
Marge Pistulka
Owner & Marketing Consultant, Fusion Media Solutions
Stacey has a great understanding of integrated marketing strategy and brought her exceptionally honed client-focused solutions-based approach when working with me on a major regional retail client. Her can-do attitude is infectious, and her creativity when working on promotions, from concept to execution, is stellar.
Kelley Wotherspoon
Author & Owner, Wotherspoon Books
It was a pleasure and a privilege to work with Stacey at Hubbard Radio. I found her to be an incredible asset, not only to the company as a whole, but to individual coworkers like myself. She was always a consistent sounding board for ideas and I believe her knack for media planning places her among the most talented in the industry.
Kari Miskit,
Chief Communications Officer at Visit Sacramento
Good leaders give advice based on experience; great leaders take the time to listen and provide guidance rooted in understanding. Stacey has experience in spades. But, her undeniable gift for observing a situation and identifying real solutions that play to a person's strengths sets her apart.
Megan Denhardt, CAE
Education Consultant
Stacey Kauffman's presentation on "The Grounded Leader: Reconnecting to Your People and Purpose" was a resounding success with our members, receiving top marks across the board! Stacey's expertise and delivery were exceptional, making her one of the best speaker we've had at one of these events. Her insights were not only incredibly well-received but also sparked meaningful discussions among attendees. The takeaways from her presentation were truly valuable, and many members have expressed gratitude for the motivational experience. Overall, it was a fantastic program that left a lasting impact on all who attended, thanks to Stacey's outstanding presentation and the wonderful community of people involved. We are eager to have her back at another program this year!

Media

seen and heard